Regional
At CBS Outdoor, we operate in all regions outside Greater Belfast. Advertising on public transport is a truly effective way to reach the 412,000 consumers on the move who see advertising on bus every week.
Our range of products means there’s something for every message, with a wide selection of high visibility formats that can deliver as a mass medium and still has the ability to deliver a well publicised message to a tightly focused audience.
Our media is proven to deliver reach amongst a younger and more upmarket audience In fact, there’s hardly an audience that public transport media cannot deliver in huge numbers. Our presence outside of the home means that our media is perfectly positioned to convey advertising messages to motorists, communities, commuters, leisure-seekers and over 55’s, in any village, town or city in Northern Ireland.
Derry ~ Londonderry
Derry ~ Londonderry is the second largest city in Northern Ireland and home to over 83,000 consumers. Recently, Derry ~ Londonderry made history after winning its bid to be the first ever UK City of Culture in 2013, meaning the city will play host to a year-long celebration of culture in the city, opening its doors to visitors from across the world.
The city is also the north-west’s foremost shopping district, housing two large shopping centres along with numerous packed streets serving much of the greater county.
The Derry ~ Londonderry audience can be effectively targeted through advertising on the city’s own Ulsterbus Foyle fleet. The Ulsterbus Foyle network offers 13 routes across the city into the suburban areas.